we prioritize your skin's well-being by consciously excluding substances, filters, and parabens that may be detrimental or trigger allergies. Our commitment extends to avoiding hormone-disrupting ingredients, allergenic fragrances, mineral oils, colorants, paraffins, silicones, and PEGs.

Rational serums are formulated with a blend of active ingredients tailored to address specific skin issues, such as fine lines, wrinkles, or hyperpigmentation. They work to improve overall skin tone and texture. Applying a small amount of rational serum in the evening, concentrating on target areas, and following up with a moisturizer helps maximize their benefits.

Herbal extracts like nettle, chamomile, witch hazel, green tea, and black seed offer various benefits for the skin. Nettle has anti-inflammatory properties, chamomile soothes sensitive skin, witch hazel acts as an astringent, green tea provides antioxidants for skin protection, and black seed extract has anti-inflammatory and antioxidant effects, potentially aiding conditions like eczema. Incorporating these extracts into skincare routines may contribute to healthier skin, but individual considerations and potential allergies should be kept in mind. Consulting with a skincare professional is advisable for personalized recommendations.

Hyaluronic acid (HA) is a naturally occurring substance found in the human body. It plays an important role in keeping skin hydrated and plump. As we age, our natural levels of HA decline, which can lead to dry, wrinkled skin.